Meet your SEO partner
Laura Crespo (she/her)
I discovered my love for SEO in 2022 while building an Etsy shop, experimenting with ways to help the right customers find my products. What started as curiosity quickly turned into a passion for understanding how people search - and how small changes can make a big difference.
The more I learned, the more everything clicked. After spending nearly a decade leading software product strategy, I realized I'd been using the same core skills all along: understanding customers, solving problems, making data-informed decisions, and continuously improving. Looking back, SEO wasn't a career pivot - it was a natural evolution. It simply gave me a new way to put those skills to work.
Today, I help small businesses connect with the right customers through thoughtful SEO strategy. Behind the scenes, I make sure websites are easy to find, easy to understand, and built to grow alongside your business.
About Me
Location
New Jersey - and yes, I go to the Jersey Shore. #fistpump
Physically located in Bergen County, NJ, and available to work anywhere!
Hobbies
✔ Reading - favorite genre is historical fiction
✔ Playing tennis
✔ Crafting (big Cricut fan here!)
✔ Talking SEO to anyone who will listen
Before SEO
Senior product manager in FinTech. I managed a calculation engine that powered portfolio analytics software for investment professionals
Clients I’ve Helped
✔ Auto body collision & repair shop
✔ Building contractor
✔ Career transition coach
✔ Chiropractor
✔ Divorce and co-parenting therapist
✔ Family photographer
✔ Integrated speech therapy & yoga practice
✔ Medical spa owner
✔ Physical therapist
✔ Youth mentoring nonprofit
✔and maybe YOU?